 |
Sofo Consulting's mission is to help clients increase their bottom line by improving management and commercial competences.
We want to partner with a few number of international and multicultural clients and we will be strongly integrated into their organisation and processes.
Our Value Proposition is Training, Coaching and Consulting to help our clients reach Sales & Marketing Excellence.
We are using a simple and straightforward process model:

Step 1 - Diagnose Sales & Marketing Effectiveness
External view: Voice of the Customer
Internal view: Performance Benchmark
Best practice identification
Gap analysis & recommendations
Step 2 - Plan
Agree on priorities and timing
- Organisation review
- KPI’s and dashboard
- Marketing Mix (4P)
- Relationship management
- Negotiation and influencing
- Life style management
Step 3 - Improve
Coach / Train / Consult
- Coaching for Head of Sales & Marketing
- Coaching / Training for Key Sales Managers
- Workshops to train Sales & Marketing Teams
- Consulting for contract negotiation

 |